CRM

Open source CRMs for efficient business workflow

Digital Marketing Beti makes use of Open Source CRM software as it is the ideal for small and medium size industries. Thousands of businesses, big and small, now call this CRM suite for their most useful business tool for managing and optimizing their marketing, sales, and support activities. Open source CRM offers the same features and benefits as most solutions some of which include:

  • Sales force automation

  • Marketing automation

  • Support management

  • Security management

  • Inventory management

  • Activity management

A CRM's multifaceted solutions

Any business no matter its size has its customers. For all these customers, a company needs to have a good database with sufficient details about each of their customers. Companies usually make use of the CRM (Customer Relationship Management) for this purpose. This is a strategy which makes use of technology to help enterprises manage the relationships with their customers in an organised manner. It facilitates business processes especially at the sales level but also marketing, customer service and technical support. The objective of the CRM is to get new clients, support and retain already acquired clients and try to pull back those who had left. In addition CRM seeks to reduce the cost of marketing and customer service.

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